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Mehfuza Sultana
Keywords:
Digital Marketing, Society Impact, Economic Empowerment, Digital Trends.
Abstract:
Digital marketing has become a crucial part of contemporary life, impacting how people engage with their surroundings as well as how businesses connect with their clients. This research looks at the influence of digital marketing on society, focusing on its advantages, social inclusion, economic empowerment, and the barriers that prevent everyone from fully utilizing it. It also covers the digital divide, erroneous information, and privacy issues. The paper proposes legislative solutions to ensure that digital marketing is safe, accessible, and inclusive for all users. By being aware of the repercussions, we can guarantee that digital marketing continues to serve society while addressing its shortcomings.
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International Journal of Recent Research and Review
ISSN: 2277-8322
Vol. XIX, Issue 3
August 2026
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PUBLISHED
August 2026
ISSUE
Vol. XIX, Issue 3
SECTION
Articles
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