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Saumil Sharma
Kanak Saini
Jaya Verma
Vivek Bahadkar
Keywords:
Digital wardrobe management, influencer-driven fashion, social commerce, decision fatigue, personalised fashion advice, AI accuracy, user adoption, market analysis, technological innovation, economic impact.
Abstract:
In an increasingly digital world, the way we manage our wardrobes, shop for clothes, and engage with fashion is evolving. OG is an innovative tech app designed to streamline these processes, offering users a digital wardrobe management system, a dedicated platform for influencer-driven fashion, and an integrated social commerce experience. OG aims to revolutionise the fashion industry by providing a seamless, personalised, and engaging solution for everyday fashion needs. We often find ourselves in a tough situation on deciding what to wear in the morning and we often end up wasting our time of about more than 30 minutes to 40 minutes which equals to almost more than 10 days in a year where only we waste our time on deciding what to wear which leads to DECISION FATIGUE which leads to an impact on the employees thus leading to an impact on the Government Economy.The market lacks a unified solution for personalised fashion advice, easy wardrobe management, and direct shopping experiences.We are introducing OG To transform fashion interactions by offering a seamless, AI-driven digital wardrobe experience that simplifies outfit selection, connects influencers with their followers, and pioneers in social commerce.
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International Journal of Recent Research and Review
ISSN: 2277-8322
Vol. XVII, Issue 2
June 2024
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PUBLISHED
June 2024
ISSUE
Vol. XVII, Issue 2
SECTION
Articles
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